Melissa ignited her passion for leadership, marketing, and communications after touring over 25 cities in China, Vietnam and Thailand. She spent her time in East Asia developing partnerships, solidifying funding and creating and delivering workshops for the social innovation and culture exchange project for Georgian College. She is the co-founder and CMO of JKR Canada, a digital marketing agency that operates in Canada, The United States and Brazil. The agency services brands and global celebrities such as AirBnb, Stella Artois, Rorion Gracie, and Peugeot. She is a digital marketing consultant who advises start-ups to large institutions looking to disrupt their marketing strategies. She has worked within the Simcoe County entrepreneurial ecosystem within The City of Barrie economic development department and led the Digital Main Street Program run by the Province of Ontario, which oversees ten municipalities. Melissa is a Mentor at The Henry Bernick Entrepreneurship Centre located in Georgian College. Her mission is to help business owners and entrepreneurs learn how to amplify their message to create positive change in the world.
We are JKR Agency, a digital marketing agency which services big brands and global celebrities for over 10 years and now we are in Canada! Our agency has delivered communication campaigns for over 90 million people in 190 countries. We are excited to share some of the learnings with you, creative cases, methodologies and ways of caring for your digital strategy today and beyond.